Rely on quick and easy deliveries with Multi-Channel Fulfilment

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€39 per month (excluding VAT).

You sell it, we ship it

Amazon Multi-Channel Fulfilment (MCF) helps you expand your business by giving you access to a world-class fulfilment network, operational expertise, and trusted Amazon shipping options for all your orders, wherever they are placed — both on services.amazon.es and on other sales channels.
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Fast delivery
Harness the efficiency and accuracy of Amazon Prime. You can offer express (1 day) or standard (3–5 business days) delivery options.
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Simplified operations
Make time for your core business by letting Amazon manage your inventory placement, shipping carriers and fulfilment across the EU.
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Unbranded packaging
Orders are shipped in unbranded packaging, which does not contain any Amazon brands.*
* Unbranded packaging will be available for eligible, classifiable inventory, which does not include clothing, footwear or products no larger than 45.72 x 35.56 x 20.32 cm and/or no heavier than 9 kg.

How Multi-Channel Fulfilment works

Ship all or some of your inventory directly to an Amazon fulfilment centre. When customers purchase products on your website or another third-party sales channel, we receive your orders and pick, pack and ship them directly.

MCF is available with Amazon Fulfilment. If you use Fulfilment by Amazon to sell on Amazon, your existing inventory will be used for both Amazon customers and customers from your other sales channels.

Getting started

If you have inventory in an Amazon fulfilment centre, you can use any of the below methods without having to register again. MCF offers three simple solutions:

Step 1

Quick order creation

This feature allows you to create fulfilment orders one at a time using a simple tool in Seller Central.

Ideal for:
  1. Sellers who want to explore the benefits of Multi-Channel Fulfilment
  2. Sellers with lower order volumes
The Multi-Channel Fulfilment order creation page can be accessed in two different ways:
  1. In Seller Central:
  • In the top navigation bar on Seller Central, select the "Inventory" drop-down menu
  • Select the products for which you want to create a fulfilment order
  • From the top action menu, select "Create fulfilment order"
Both of the above options will take you to the Multi-Channel Fulfilment order creation page. There, you just need to provide your customer's delivery address, indicate the products to be fulfilled and select the delivery speed to quickly place an order.

Step 2

Bulk order creation

This feature allows you to create multiple fulfilment orders at once using a standard order entry Excel spreadsheet, which you can then upload to the bulk order creation page.

Ideal for:
  1. Sellers with high order volumes who do not want API integration
  2. Sellers with customers who have recurring orders or subscriptions
The Multi-Channel Fulfilment order creation page can be accessed in two different ways:
  1. In the Multi-Channel Fulfilment order creation page, you can access the bulk order upload feature by clicking on the "Upload flat file" button in the top right-hand corner of the page
Note: The system will flag errors for orders submitted in the file. Orders that are free from issues will be created. Orders that contain errors must be resubmitted with the errors corrected.

Step 3

API integration

Multi-Channel Fulfilment offers a robust set of APIs that allow you to connect your sales channels directly to the Fulfilment by Amazon channel. Thanks to API integration, no manual effort is required to create Multi-Channel Fulfilment orders. Fulfilment orders are created automatically when your customers place orders on your sales channel outside of Amazon.

Ideal for:
  1. Sellers with a high volume of orders where creating orders manually would be too cumbersome
  2. Sellers who sell on a wide range of marketplaces
This can be done in several ways:
  1. Do-it-yourself system
    • Integrate directly with Multi-Channel Fulfilment. Check out our developer-friendly APIs to create your own custom integration. Documentation
  2. Web store plugins
    • Multi-Channel Fulfilment plugins are available within many of the most popular e-commerce providers. No custom integration work is required. Follow the steps below for each platform to start automatically routing your customers' orders to Multi-Channel Fulfilment for fulfilment.
    • Available plugins:
  3. Multi-channel listing software
    • Multi-channel listing software can seamlessly connect your different sales channels to Multi-Channel Fulfilment. This is a good option if you sell on multiple marketplaces, in addition to your own store, and you want to manage product listing and fulfilment from a single location. For more information on integration providers, visit the Amazon Appstore.
    • Example platforms:
Note: The above list does not show all the multi-channel listing software options available on the Amazon website. Sellers should research and find the best available provider based on their own business needs.
Multi-Channel Fulfilment has simplified our operations and allowed us to grow across multiple direct sales channels without making the supply chain more complex. Amazon's fast and reliable delivery allows all of our customers to enjoy a first-class experience, regardless of the site they find us on.
Tyler Coopmanetailz

Multi-Channel Fulfilment pricing

Pricing is simplified with Multi-Channel Fulfilment: Depending on the size of your product and where you are shipping it to, a standard fee applies. Here are some general examples:

Below you will find more information about FBA and a full set of our fees in the following languages:

Product examples

Type of product
SD card
Wooden cabinet
Product dimensions
Small envelope
Standard package
Large standard size
Large size
3.2 x 2.4 x 0.2 cm
25.5 x 18.5 x 17 cm
74 x 56 x 32 cm
150 x 10 x 10 cm
Weight of the outbound shipment
30 g
2.2 kg
6.2 kg
5.4 kg
Ship to a UK fulfilment centre from local inventory
(standard shipping)
Ship to a UK fulfilment centre from local inventory
(standard delivery in the Pan-European programme)
Ship to Germany
Local inventory management
(standard shipping)
Ship to another European country
(standard shipping outside the UK, Germany, France, Italy or Spain)
Please note that, due to Brexit, from 1 January 2021, Amazon will not be able to fulfil Fulfilment by Amazon orders across the border between the UK and the EU. To sell with FBA in both the UK and the EU, you will need to send inventory to UK and EU fulfilment centres. Click here for more information (login required).
© 2024 Amazon.com, Inc. or its affiliates.
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