When we started using Amazon Launchpad, we could see an immediate difference. There was a section on the Amazon home page dedicated to new products designed by innovative start-ups and this really generated a lot of exposure of our products. Since joining Amazon Launchpad, our site visits and sales have doubled.
We have used many tools provided through the Amazon Launchpad programme, such as A+ pages, the Vine programme and Amazon Launchpad Deal credits. Recently, we've used their advertising and training services, where you can work with someone to help you structure your advertising campaigns and improve your use of Amazon.