FULFILMENT BY AMAZON

Fulfilment between the EU and the UK:

Expand your e-commerce business across the border between the EU and the UK

Selling across the border opens up a world full of new possibilities beyond your local website. By accessing new websites, you have the opportunity to expand your customer reach and increase your sales. Amazon offers several solutions to make growing your Fulfilment by Amazon business easier than ever.

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Learn more about the European Fulfilment Network between the UK and the EU

New to Amazon?

€39 (excluding VAT) per month plus selling fees

SPORT AND TREND

"The European Fulfilment Network between the UK and the EU has helped make it easy for us to sell in the UK and our sales have increased significantly".

Ignacio

SPORT AND TREND

Dual Inbounding and Remote Fulfilment

Amazon offers two solutions to help you sell across the EU and UK borders seamlessly: Remote Fulfilment and Dual Inbounding

Dual Inbounding

Remote Fulfilment

Dual Inbounding allows you to ship your inventory to both your primary (e.g. EU) and secondary (e.g. UK) Amazon Fulfilment network. This way, you'll be able to store inventory locally in both regions, benefit from local fulfilment fees and offer the fastest possible delivery to customers across the EU and UK marketplaces. Our all-in-one solutions for brokerage, transportation and indirect representation make this process easy.

Thanks to Remote Fulfilment, you can sell across the EU and UK customs borders without having to store inventory in the location of the destination marketplace or register for VAT there. You simply send your Amazon Fulfilment inventory to your local fulfilment centres and Amazon will be responsible for collecting and remitting VAT when handling cross-border orders on your behalf.

Advantages of Dual Inbounding:

Local fulfilment fees in both regions

Faster delivery times for customers

Introduction

Advantages of Remote Fulfilment:

Savings on storage and VAT registration at the destination

Flexible fulfilment from existing FBA inventory

Amazon handles VAT collection and remittance

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What is the difference between Dual Inbounding and Remote Fulfilment?

Comparison

Dual Inbounding

Remote Fulfilment

Importer of record

Seller

Customer

Amazon Warehouse

Destination

Source

VAT registration number

VAT registration number at destination store

Not required

Customs

Selling partner uses own or Amazon’s customs agent

Amazon handles customs clearance

Fees

Local Fulfilment fees

Remote Fulfilment fees

Address

Fast local delivery

Cross-border delivery

Prime Badge

Yes

ASIN price eligibility

None

Must not exceed €135/£122

Customer experience

Customer sees a product as domestic

Customers see a product as an import

Tip

Optimise fulfilment for demand testing and fast delivery

Move your best-selling SKUs to local Dual Inbounding to provide lightning-fast delivery. Use Remote Fulfilment to test demand without hassle.

How to get started with Dual Inbounding:

Get VAT compliant by registering a valid VAT number in each country in which you plan to store inventory.

Identify the products you want to sell cross-border. Update the automatic pricing rules in the Build International Listings tool for local fees.

Enrol in Amazon's Customs Clearance and Shipping Services to ship inventory between the UK and the EU.

Introduction

How to get started with Remote Fulfilment:

On the Seller Central homepage, go to Inventory -> Remote Fulfilment with FBA -> Marketplace Enrolment tab and enrol in Remote Fulfilment.

Select the products you want to list and use the European Expansion Accelerator page to choose the stores where you want to sell your products through the Remote Fulfilment programme.

Understand the Remote Fulfilment fees and how they differ from the standard FBA fees.

Enroll now

FAQs:

How can I estimate the revenue and costs for cross-border selling?

Use the FBA Revenue Calculator to input your product details and shipping costs. It will provide a cost comparison between standard FBA, Remote Fulfilment between the EU and the UK and the Pan-EU FBA programme, accounting for differences in fees and cross-border shipping.

What compliance requirements do I need to be aware of?

Before adding products, ensure that they comply with the product safety and compliance policies, environmental regulations and Amazon’s policies. This includes providing the necessary compliance documentation.

While Dual Inbounding, how do I manage cross-border brokerage and transportation?

Amazon's Customs Clearance and Shipping Services provide an all-in-one solution for the brokerage, indirect representation and transportation services required to send cross-border shipments. This allows you to easily expand your reach to millions of new customers across the border.

How can I ship products from China?

With Amazon Global Logistics, you can ship ocean cargo from China directly to the Amazon fulfilment network in the US, UK and EU.

What countries can I sell to using Remote Fulfilment?

You will be able to sell products between the United Kingdom and Germany, France, Italy, Spain, the Netherlands and Sweden.

How do returns work in Remote Fulfilment?

Remote Fulfilment customer returns are handled the same way as local FBA returns. If a customer returns an imported product, we will send it back to your source fulfilment centre in the EU or the United Kingdom, subject to the customer return policy and fees.

How does the Build International Listings tool help with cross-border selling?

The Build International Listings tool allows you to synchronise offer prices and create and translate offers from a single source store to one or more target stores. This makes it easy to replicate your listings in other Amazon stores and manage your offers in one marketplace.

How does the European Expansion Accelerator support the Remote Fulfilment programme?

The European Expansion Accelerator (EEA) is an automated end-to-end expansion solution that enrols your products in fulfilment programmes, translates and creates your listings, and sets pricing and shipping settings for the stores you select.
For expansion between stores in the EU and the UK and vice versa, the EEA will automatically enrol your account into Remote Fulfilment programme between the EU and the UK, enable export setting configuration, identify your products that are eligible for the programme and create detail pages for these products to make purchasable.