PROGRAMMES

Unlock a universe of opportunities with the selling programme

What type of Amazon seller are you? Leverage your strengths and create your selling strategy with a variety of programmes designed to support your unique business.
Stack of three Amazon boxes leaning slightly to the left

Find your niche

Once you have created your seller account, mix and match these additional options to increase sales and reach more customers.
B2B icon: two light blue businesses and two arrows pointing in opposite directions

Engage customers

Sell with Amazon Business to create offers for registered businesses, with business pricing, quantity discounts and much more.
Advertising icon: a megaphone with straight lines coming out of the cone

Advertise your listings

This helps display your products in shopping results and on product detail pages, and you only pay when someone clicks on your ad.
Global sales icon: a globe with a dollar sign inside a light blue circle

Sell in Amazon stores around the world

Amazon Global Selling offers a variety of tools and services that simplify all aspects of international selling.
Icon: price tag with blue lines shining around it

Build a brand

Amazon can help brands of all kinds and sizes create, grow and protect their business with Brand Registry, A+ content and much more.
Handcrafted goods icon: a light blue ball of thread in front of a cup holding a pencil and paintbrush

Sell handcrafted products

Join a community of artisans from more than 80 countries selling from personalised profiles on Amazon Handmade.
Used products icon: a tick in a light blue circle with the recycling symbol

Sell used products

Offer certified refurbished products as well as pre-owned and open-box products with warranty as an approved Amazon Renewed seller.
Icon: illustrated t-shirt, phone case and small circular product, all decorated with the same logo

Offer personalised products

Allow shoppers to customise their products with their preferred options and personalised text or images using Amazon's wide variety of personalisation features.
Launch innovative products icon: a light blue rocket

Launch innovative products

Join a growing list of entrepreneurs and startups and showcase your product with marketing, brand and account support from Amazon Launchpad.
Softlines

Sell low-cost items with Fulfilment by Amazon

Low-price FBA Rates offers reduced FBA costs on eligible products, allowing you to pass on savings to your customers.
Crib

Sell heavy and bulky items

Whether it's a sofa, washing machine or sports equipment, easy and convenient scheduling enhances the customer experience with heavy and large deliveries.
Icon: bank building with a dollar sign in a light blue circle

Offer discounts for frequent shoppers

The Subscribe and Save programme offers discounted prices, free shipping and the convenience of regularly scheduled deliveries for eligible products.
Icon: line drawing of an plane flying over a delivery lorry

Simplify fulfilment management

With Amazon Multi-Channel Fulfilment, we offer fulfilment services when customers shop on your website or via another third-party channel.
Euro wallet

Make payments smoother

Use a payment process that customers trust. Amazon Pay can help increase order success, as shoppers use their Amazon account to make their payment.
Chart

Strategic Account Services

Strategic Account Services offers a premium customised consulting solution to help Business Partners boost their sales, grow their businesses and delight their customers.
 Diagram of other ways to sell on Amazon with the Amazon smile logo in the middle

More ways to make money on Amazon

Are you an author, content creator, developer or something else? You can use your skills to earn money with Amazon.
Do you only have a few items to sell?
€39 per month (excluding VAT).
© 2024 Amazon.com, Inc. or its affiliates.
Facebook logo
Twitter logo
LinkedIn logo
TikTok logo
YouTube logo