"We have reached thousands of new customers since selling on Amazon Business. It's people who could potentially only procure on Amazon — because of the ease of ordering; Business Prime; the one account for Amazon Business that their whole team can access. It's all in one place. So yes, we have gained a lot of customers. Amazon Business is a very important part of our business."
Emma finds the VAT Calculation Service very helpful, which shows prices without VAT to B2B customers. "When a customer can see the excluding VAT price and the including VAT price on the product page on Amazon Business, that’s obviously brilliant. A lot of businesses like to pay on invoice, and Amazon Business supports that." She also points out the positive impact of Quantity Discounts: "We get a higher order volume with the Quantity Discounts. Buyers take advantage of that. It's been a very positive experience."
One of the useful features on Amazon Business for Best4Systems are Selection Recommendations. "We always get recommendations coming through for gaps in the market that potentially need to go onto Amazon that are available elsewhere online. We do use those. We want to get those products added to Amazon as quickly as possible to ensure they're available for everyone to purchase. It's useful to find out what you deem as having a demand for. All data is important to evaluate and be in the best position you can possibly be in to offer the best selection," says Emma. They would definitely recommend it to other sellers: